About This Presentation: This experiment explores the efficacy of 2D/QR barcode printing through variations in size, rotation angles, substrates, and contrast levels. The research investigates how altering these parameters affects barcode readability and robustness across different conditions. Results are verified with industry standard scoring using a barcode reader. The experiment emphasizes the importance of optimizing 2D/QR barcodes for diverse applications, considering both print-related factors and technological constraints.
About Dina: Dina Vees is an Associate Professor at Cal Poly with a multifaceted career spanning prepress, academia, and specialized research in color. She brings a wealth of knowledge and experience to her role, inspiring and educating future generations in the fields of Graphic Communication, Web Development, and Packaging.
With a career spanning over thirty years as a prepress specialist, Dina has honed expertise in ensuring the quality and precision of print materials before and after production. As a dedicated post-secondary educator, Dina is deeply passionate about fostering a dynamic learning environment where students can explore the intersection of design, technology, and practical application. Her commitment to lifelong learning is evident in her ongoing exploration of emerging trends, ensuring her teaching remains relevant and cutting-edge.
About Bill: A highly experienced graphic arts and packaging professional with a balanced mix of prepress and pressroom experiences in conventional and digital printing processes focused on developing and implementing process control methodologies to achieve process optimization, consistency, and predictability while maximizing productivity and throughput. A creative problem-solver able to evaluate existing and new technologies and processes and implement practical, cost-effective solutions. A strong focus on the print processes, color measurement, color management, and process control in support of all stakeholders in the value chain.